If I want to grow my business is it better to handle all the marketing myself or hire an agency or marketing person while I focus on running my business. In this video we address this subject. For all your marketing needs call USA Local Media at 650-773-7641 or email info@usalocalmedia.com
Read MoreWe Specialize in Digital Marketing and Branding for Your Business. We are dedicated to the business owner, and want to form a partnership with your company to ensure it’s success. Our marketing consultants will do research on your particular industry, assess your current situation, then propose a solution. Our solution will be based on search, … Continue reading USA Local Media – Taking Your Search From the Past, Present, To the Future
Read MoreWhat Google’s new guidelines for AI-produced content mean for SEO If you’re using AI to provide valuable content, Google won’t ding you. But consider some caveats when using AI for SEO content. Google might have stumbled in its Bard announcement, but it made up some goodwill (for me, at least) with another early-February release – its new … Continue reading What Google’s new guidelines for AI-produced content mean for SEO
Read MoreThe last year has been difficult for many small to medium sized businesses during the pandemic. All industries have been affected to some degree including ours in the advertising world. Luckily companies such as Go Kapital have lended a helping hand with funding to qualified businesses. USA Local Media will now offer discounted products to … Continue reading USA LOCAL MEDIA NOW OFFERING BUSINESS FUNDING
Read MoreSurviving the coronavirus is the theme of 2020 so far. From big corporations to small business, it seems like nearly every industry is getting hit, and hit hard. The thought of profiting during COVID-19 is unthinkable to many, but there are inevitably organizations that benefit from a pandemic. Who are they? Who is able to … Continue reading What Industries are Thriving During the Pandemic?
Read MoreGoogle has said currently 70% of sites shown in search have already been switched over. Barry Schwartz on March 5, 2020 at 11:27 am Google has announced that by September 2020 all sites will be crawled and indexed by Google using mobile-first indexing. We reported early that this would happen by end-of-year but this blog post from Google says this … Continue reading Google to switch completely over to mobile-first indexing by September 2020
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Search’s share of U.S. digital advertising revenue has been slowly shrinking over the past few years (it fell below 50% for the first time in 2016). In 2018, search accounted for 45.1% of digital ad revenues, down from 46% in 2017, according to the Interactive Advertising Bureau’s (IAB) annual report on internet advertising. Search spend growth still … Continue reading U.S. search spend grew 19% in 2018, but its share of digital ad spend ticked down, again Search remains the primary digital format, but video continues to see rapid spend growth.
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For YouTube TrueView and bumper ad campaigns, TV screens targeting is enabled as a device type in the UI and can soon be reported via the API as well. Soon AdWords API users will be able to report connected TV targeting performance for YouTube campaigns.. API availability January 8. The AdWords API capabilities for TV targeting … Continue reading YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.
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Even experienced SEOs occasionally face challenges where traditional best practices fail. Seemingly every day, SEO continues to grow more complex. It’s increasingly common for technical audits to uncover problems, and sometimes previously reliable fixes simply don’t work any longer. What’s an SEO to do in this situation? Hannah Thorpe, head of SEO strategy at Found, … Continue reading Solving complex SEO problems when standard fixes don’t apply
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